Grow market share via an all-digital mobile service.

Customer Case Study: Zain Iraq

Why Digital Leaders Lead with MATRIXX

Build your own mobile plan flexibility

Track usage and spending in real-time

Buy add-ons and gift data with 1-click

What’s Special About oodi?

Ali Al-Zahid, CEO, Zain Iraq
Our priority is to provide advanced services and the best experience for our customers with partners like MATRIXX.”
Ali Al-Zahid CEO, Zain Iraq

Why Zain Iraq Selected MATRIXX

Speed. Flexibility. Ease of Use.

Out-of-the-box capabilities

Accelerates market launch

Click-not-code configuration

Enables self-sufficient operation

Global monetization leader

Empowering digital telcos

API-first design

Easy northbound integration

Scalable platform

Matches business ambition

Real-time experience

Full customer transparency and control

Only MATRIXX: Creating a New Digital Stack

Zain Iraq deployed MATRIXX to:

  • Get to market quickly with a best-in-class experience
  • Innovate at speed and continuously roll out new features
  • Self-sufficient operation, without CRs for every new feature
  • Simplify the IT architecture to enable an agile working model
  • Leverage modern infrastructure to reset the cost-to-serve
oodi and MATRIXX diagram

How MATRIXX Delivered for Zain Iraq

API integration icon

API-First Design

Allows IT components and network systems to be added quickly without heavy systems integration

click icon


Configuration of business rules and use cases eliminates customization

out of the box icon

Out-of-the-Box Features

The commercial teams can quickly select from building blocks to create a differentiated proposition

Pin It on Pinterest