Achieving sustainable differentiation in the commercial model to B2B customers is vital for growth. Outcome-based pricing, which moves the focus away from commoditized technology offers and trades in the currency of business outcomes, is a key part of that strategy.
Rapid digitization of the commercial model and relationship between telcos and enterprise customers is a key growth imperative for the telco industry. Increased competition from hyperscalers and private network players dictates the need for a more progressive, dynamic monetization model. The integration of the MATRIXX Digital Commerce Platform with Flex BSS from Qvantel lays a clear foundation for that approach.
Real-time charging has become a necessity for enhancing telco enterprise BSS stacks with new digital monetization models and opportunities. Revenue growth requirements, the acceleration of digital delivery adoption and monetization platform scale and resiliency are the key change agents driving that need.
Data-Driven Insights Improve CSP Business Outcomes
MATRIXX and Cardinality.io are addressing the challenges faced by CSPs in harnessing complex data. Learn how CSPs can use data to create advanced customer experiences, offer personalized products and plans to their customers and further optimize their operations.
Reimagining the Small and Medium Enterprise Opportunity
With consumer markets relatively flat, the growth spotlight of telco executives and shareholders is focused on the enterprise market. With B2B business expected to contribute some 50% of telco revenue by 2025, the key question is where will that growth come from?
The Key Role of Converged Charging Telco Enterprise Service Delivery
Telco opportunity in the enterprise ICT services market is under an increasing threat from the four forces of discontinuity: competition, technological disruption, operational lethargy and changes in enterprise IT buying patterns. A new, lean approach to the monetization of mobile, fixed and application/content services, with an increased focus on real-time, on-demand services and flexible payment options, is the game changer required to repel that threat.
Incrementing Value in Consumer Fixed and Mobile Portfolios
Increased digital channels usage and telecommuting, both accelerated by the pandemic, are opening up fresh new opportunities for telcos to monetize their fixed and mobile consumer portfolios. That opportunity is predicated on a series of new, value based offers and plans and not simply a continuation of 'cost plus' quad-play bundling activities.
A simple ‘speeds and feeds’ offering combined with a ‘wait and see’ attitude towards the 5G enterprise opportunity will result in missed opportunities from which it will be impossible to recover. Telco enterprise leaders need to seize the moment with a proactive, 5G-led revamp of their portfolio offerings and their charging approach that is unconstrained by legacy thinking and technology.