MATRIXX Benefits: Agility You Need for Tomorrow, Today

The enterprise market is the new growth battleground for telcos. Service differentiation is everything, driving the need for a new and more dynamic commercial and experience model.

Achieving sustainable differentiation in the commercial model to B2B customers is vital for growth. Outcome-based pricing, which moves the focus away from commoditized technology offers and trades in the currency of business outcomes, is a key part of that strategy.

Rapid digitization of the commercial model and relationship between telcos and enterprise customers is a key growth imperative for the telco industry. Increased competition from hyperscalers and private network players dictates the need for a more progressive, dynamic monetization model. The integration of the MATRIXX Digital Commerce Platform with Flex BSS from Qvantel lays a clear foundation for that approach.

Real-time charging has become a necessity for enhancing telco enterprise BSS stacks with new digital monetization models and opportunities. Revenue growth requirements, the acceleration of digital delivery adoption and monetization platform scale and resiliency are the key change agents driving that need.

Read this report by TM Forum to discover how Telefónica Germany evolved its approach to BSS transformation and selected MATRIXX DCP as the monetization engine for their new B2C and B2B stacks.

MATRIXX and Cardinality.io are addressing the challenges faced by CSPs in harnessing complex data. Learn how CSPs can use data to create advanced customer experiences, offer personalized products and plans to their customers and further optimize their operations.‍

Growth in B2B ICT services is a strategic imperative for telcos. Addressing the current shortcomings in customer experience and commercial agility delivery are foundational to delivering that growth. This report surveyed 400 enterprises and CSP’s for their reflections on where that commercial relationship is in need of improvement.

With consumer markets relatively flat, the growth spotlight of telco executives and shareholders is focused on the enterprise market. With B2B business expected to contribute some 50% of telco revenue by 2025, the key question is where will that growth come from?

Small medium enterprises are the key growth engine for telcos. Serving them on their terms requires a new, dynamic monetization model and approach.

Explore the results of the DCP performance benchmark using real world configuration for 4G and 5G offers and usage, conducted with partners IBM Telco Cloud, Red Hat and Intel.