MATRIXX powers digital services for new brand of Switzerland’s biggest retailer
SARATOGA, Calif. November 30th, 2016 — MATRIXX Software (https://www.matrixx.com/) today announced that M-Budget Mobile, an innovative digital MVNO powered by Swisscom, has implemented MATRIXX software.
M-Budget Mobile is a brand of Switzerland’s biggest retailer, Migros, providing flexible service options and products for budget-conscious consumers. M-Budget delivers mobile offers with an appealing mobile experience on the best network in Switzerland, offering an array of both SIM-only and device-based plans. With over half a million customers, M-Budget has captured a key segment of the market which wants more than just basic mobile services and is looking for a richer service experience along with more granular control over spending and a full set of tools to self-manage their accounts.
Swisscom, which deployed MATRIXX for its own mobile service, has expanded its use of MATRIXX to power the M-Budget Mobile offerings. Customers enjoy a rich online experience, with simple tariff plans. There is an intuitive account ‘cockpit’ for self-service where customers can purchase add-ons, add roaming, monitor consumption, and change account options – all through their mobile device.
M-Budget Mobile is a highly successful brand that is part of a growing consumer trend being fueled by the digital and on-demand economies in which consumers:
Prefer to buy things on-demand versus signing contracts or committing to long term subscriptions
Enjoy self-direction and self-management of products and services through mobile devices and digital channels.
Using MATRIXX, M-Budget Mobile can better serve digital-savvy customers by providing an on-demand experience and the ability to design services and tariffs that fit the needs of this growing consumer segment. M-Budget’s services are available online and through Migros.
To learn more about MATRIXX Software, please visit www.matrixx.com. A press kit can be accessed here.
About MATRIXX Software
MATRIXX Software is the global leader in 5G monetization for the communications industry. Serving many of the world’s largest operator groups, regional carriers, and emerging digital service providers, MATRIXX delivers a cloud native digital commerce solution that enables unmatched commercial and operational agility. Unifying IT & networks, MATRIXX delivers a network-grade converged charging system (CCS) enabling efficient hyper-scaling of infrastructure to support consumer services, wholesale and enterprise marketplaces. Through its relentless commitment to product excellence and customer success, MATRIXX empowers businesses to harness network assets and business agility to succeed at web scale.