MATRIXX Digital Monetization

The Orange Romania Billing Development and Operations Team were trained, took the lead on the initial deployment and are now fully self-sufficient in their MATRIXX operations.

The tyranny of commoditization remains the single biggest threat to the telco commercial model. A new North Star is needed. There must be a shift from an inside-out, network-first portfolio focus to a more agile, streamlined and outside-in, customer-first approach that is founded on the inalienable principle that compelling digital experiences never commoditize.

MATRIXX digital monetization is a unique alternative to legacy billing approaches. Transparency, accuracy and trust become the new bywords for telco revenue management.

MATRIXX digital monetization is a unique alternative to legacy billing approaches. Transparency, accuracy and trust become the new bywords for telco revenue management.

MATRIXX is the only platform that enables CSPs to overcome the limitations of traditional billing systems, delivering increased agility and a foundation for cost-efficient and seamless digital transformation.

The future of wholesale is digital. MATRIXX brings commercial flexibility and the real-time digital experience expected of consumers to Wholesale alongside rapid onboarding of new partners and their offers and support for new and innovative pricing models driven by 5G, marketplaces and the B2B2X value chain.

A Connectivity Marketplace is a hub where various stakeholders can purchase, manage and integrate connectivity for a diverse array of devices. It operates in symbiosis with 5G’s speed, low latency and expanded capacity, facilitating a proliferation of opportunities for businesses to capitalize on the Internet of Things (IoT) and other cutting-edge technologies.

With transport-centric portfolios commoditizing, the growth challenge for wholesale operators is acute. Monetization-as-a-service is a new commercial approach and offering geared towards turning the tide and putting growth back on the agenda.

Olivier Smith, Technology Lead from the Office of the CTO at MATRIXX, Geoff Coleman, Chief Product Officer at Gotransverse, and Natasha Sachdeva VP Solutions Engineering at Mirakl, discuss how telecommunications companies are evolving, what we can expect from 5G, and how marketplaces can become more sticky.